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				UK 
				retailer, Marks & Spencer says a newly re-built eco-friendly 
				apparel factory in Sri Lanka is part of a plan that will see all 
				operations being 'greened' by 2012, in response to growing 
				environmental consciousness in its markets.
 M&S, commissioned a completely re-built 'green' casual wear 
				manufacturing plant run by Sri Lankan apparel giant Brandix, 
				north of Colombo Friday. The plant employs 1,600 people.
 Officials say the green factory has already cut energy costs by 
				43 percent and water by 60 percent
 
 The retailer says climate change and environmental issues have 
				become more important in the UK following former US vice 
				president, Al Gore's documentary, "The inconvenient truth."
 
 "In the space of 12 months or so, it has become a huge political 
				issue in the UK and it has become a huge topic of conversation 
				with the general public," M&S Paschal Little from M&S lingerie & 
				casual wear division said.
 
 "Our brand within the UK holds a very special position and our 
				customers expect us to take a lead on environmental issues like 
				this."
 
 "We wanted to work with a key supply partner to establish some 
				model green factories of which the Brandix factory is one." he 
				said.
 
 Global Benchmark
 
 M&S says Brandix' 'green' factory will be accredited with a 
				leadership in energy and environmental design [LEED] rating by 
				Green Building Council of the US.
 
 This will help set up the plant as a benchmark for eco friendly 
				apparel manufacture in the world.
 
 "As a redesigned factory, it marks a new benchmark for the 
				apparel industry independently accredited by LEED to the highest 
				possible standard," Little said.
 
 "It will certainly represent a benchmark for other garment 
				makers around the world," he said.
 
 M&S is also looking at 'greening' their stores and achieving 
				carbon neutral status at its 600-strong retail outlets network.
 A 'green' branding could also qualify Marks & Spencer to price 
				garments manufactured in green factories at a premium.
 
 "We would like to at some stage to identify products within our 
				stores as coming from green factories," Little said. "We want to 
				give our customer the choice. We want to communicate to our 
				customers what's happening in this project," he said.
 
 The Brandix green factory initiative is part of Marks and 
				Spencer's 'Plan A' initiative which hopes the make the chain 
				carbon neutral and help customers and suppliers reduce their 
				emissions.
 
 Resource Efficient
 
 Under plan, M&S wants its suppliers to top sending waste for 
				landfills, buy more 'sustainable' raw materials like cotton and 
				set new standards for 'ethical' trading by treating trading 
				partners fairly.
 
 Brandix which is hopeful of a LEED top ranked platinum 
				certificate by end June. This would be the first such 
				certification of an apparel factory.
 
 "We are hopeful by June that we will get the LEED certificate 
				accreditation on a point system on how much of green you have, 
				how much of energy and water you have
 saved," Brandix Lanka director A J Johnpillai said.
 
 The 30 year old factory in Seeduwa which cost 270 million rupees 
				to convert to green status has 70,000 square feet of space.
 "Seventy percent of all workers will have day light, 91 percent 
				of girls will have views to the greenery outside," he said.
 
 Brandix says investing in energy reduction makes commercial 
				sense amidst rising energy costs although with a payback time 
				estimated at around three and a half years.
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